A brand built to last.

Not just to launch.

A brand built to last. Not just to launch.

It’s tempting to jump straight into design. Most founders do. But without clarity on who you are, who you’re for, and where you’re headed, design is just decoration. Expensive to redo later and unlikely to do the job in the first place.

Our process aims to get it right from the very start, giving you clarity and direction at every stage.

It’s tempting to jump straight into design. Most founders do.

But without clarity on who you are, who you’re for, and where you’re headed, design is just decoration. Expensive to redo later and unlikely to do the job in the first place.

Our process aims to get it right from the very start, giving you clarity and direction at every stage.

We take you from scattered to sorted, we do the thinking first so everything we design has something solid behind it. Every stage is reviewed and signed off together before we move to the next. You always know where we are and nothing moves forward until you're happy.

Typical timeline: 6-8 weeks

The G.R.O.W.T.H Process

Every stage is reviewed and signed off together before we move to the next. You always know where we are and nothing moves forward until you're happy. This typically takes 6-8 weeks.

The G.R.O.W.T.H Process

Every stage is reviewed and signed off together before we move to the next. You always know where we are and nothing moves forward until you're happy. This typically takes 6-8 weeks.

The G.R.O.W.T.H Process

1. Groundwork

Laying the foundation with a collaborative brand strategy workshop: we work on your vision, mission, purpose, values, competitors, target market, and positioning.

2. Rooted Insight

We translate the strategy into possible directions for the brand. Together we choose the path. Then we build.

3. Onward

A brand concept built directly from the strategy, refined with you until it’s right.

4. Wayfinding

A brand guideline document that explains how your brand shows up in the world.

5. Toolkit

Your brand, ready to use. The toolkit covers everything you need to hit the ground running - social templates, pitch deck, packaging files, brand assets. All organised, all labelled, all yours.

6. Handover

A thorough handover so you feel completely in control of your new brand.

What we cover

Brand Strategy

We work out where you sit, who you're for, and what makes you worth choosing so every creative decision that follows has a reason behind it. Getting this right means everything else clicks into place.

Purpose, Vision and Mission
Brand Personality and Tone of Voice
Target Audience
Competitor Analysis
Positioning
Narrative and Messaging
Naming Development

Visual Identity

This is where your brand takes shape. We build a visual system that’s distinctive, consistent, and easy to roll out so your brand shows up strong at every touchpoint.

Brand Identity and Logo Design
Typography
Colour Palettes
Art Direction for imagery, illustration etc.
Iconography and Graphic Elements
Application examples
Toolkits

Brand Assets

Once the identity is built, we make sure you have everything you need to put it to work.

Packaging Design and Refresh
Stationery and Printed Collateral
Social Kits and Templates
Presentation and Pitch Decks
Retail Sell Sheets/ Product Lists
Marketing and Retail Collateral
Merchandise Design
Animation and Motion Design

Packaging Design and Refresh
Stationery and Printed Collateral
Social Kits and Templates
Presentation and Pitch Decks
Retail Sell Sheets/ Product Lists
Marketing and Retail Collateral
Merchandise Design
Animation and Motion Design

The G.R.O.W.T.H process is our full end-to-end offering but we know that's a big commitment. That's why we created the…

The G.R.O.W.T.H. process is our full end-to-end offering but we know that's a big commitment. That's why we created the…

Groundwork Session

Not sure why your brand isn't landing? This is where we find out.

A focused 90-minute session to get under the skin of your brand before either of us commits to a full G.R.O.W.T.H brand package. We look at where your brand is now, where it needs to be, and what's standing in the way. You leave with a clear written summary and a prioritised roadmap so you know exactly what needs to happen next.

Think of it as a taster and if it leads somewhere, the session fee comes off your project total.